Case study · Skincare · Brand launch

FéraFive, a skincare brand built from zero

₹5Lrevenue in the first 2 months after launch

Client
FéraFive
Category
Skincare
What we ran
Shopify store, launch ads, retention
Timeline
Launch and first 2 months
01 · The brief

Launch a new skincare brand with no audience yet

FéraFive came to us before launch: a product, a founder and no store, no customers and no data.

The job was to build everything a D2C brand needs on day one and make the first months pay for themselves.

02 · What we did

Store, ads and retention, built as one team

Instead of three agencies, one team built the store, launched the ads and set up retention from the first order.

  1. The Shopify store

    Built with the founder, made to load fast on a budget phone and to answer the questions a first-time buyer asks.

  2. Launch ads

    Meta campaigns with tracking set up before the first rupee was spent, and creative tested from week one.

  3. Retention from order one

    Email and WhatsApp flows ready at launch, so first customers came back for a second order.

03 · The result

₹5 lakh in revenue in two months

From zero to ₹5 lakh in revenue in the first two months after launch, with the store, ads and retention running as one system.

Start with a free audit
Next

S G Freight, complex logistics made clear online

Launching a D2C brand?

We build the store, the ads and retention together, so the first months pay for themselves.

Talk to our growth team